II. Filipino Brand of Service - Applying the 7 Values During COVID-19 Crisis (April 15-17, 2020)
Brief Description
The FBS is envisioned to represent everything that is good and positive about Filipino hospitality that can be used by all tourism stakeholders in dealing with domestic or international tourists. The online training will highlight the 7 Filipino values or 7 M's (Maka-May Likha, Makatao, Makakalikasan, Makbansa, Masayahin, May Bayanihan, May Pag-asa) and how these can be applied amidst coping with the COVID-19 crisis.
Participants
Targeted participants are tourism professionals and workers from tourism enterprises such as tourist accommodation facilities, travel and tour operators, MICE facilities, food establishments and other tourism related enterprises, tour guides and other tourism front-liners. =
Trainer
Miriam Palabrica is Academy Director at the Academy for Professional Excellence (APEX). She is one of the Master Trainers for The Filipino Brand of Service Excellence Program of the Department of Tourism and helped enhance its training module and design.
Session Time and Schedule via Zoom (3 batches)
Batches
- Batch 1: April 15, 2020, 10:00 a.m. to 12:00 nn
- Batch 2: April 16, 2020, 10:00 a.m. to 12:00 nn
- Batch 3: April 17, 2020, 10:00 a.m. to 12:00 nn
Topic:
- Registration
- Introduction and house rules
- The Filipino Brand of Service Excellence in the time of COVID-19 Crisis
- Service Excellence and the Filipino Values
- The 7M's of Filipino Values
- Maka-May Likha (Belief and Respect for Divine Providence)
- Makatao (Hospitality, Family Oriented, Interpersonal Relations, Sense of Belongingness)
- Makakalikasan (Filipinos as stewards of the environment)
- Makabansa (Nation building as every Juan's responsibility)
- Masayahin (The power of our smile)
- May Bayanihan (Bayanihan spirit of the Filipino)
- May Pag-Asa (The Filipino resiliency)
- The Mabuhay gesture
- Post-evaluation exercise
Speaker: Miriam Palabrica